CREATING A SOFA

by red stitch x floris hovers

Red Stitch asked renowned designer Floris Hovers to create his interpretation of a sofa. His approach turned out to be by no means conventional. Unlike most designers Floris doesn’t start with sketches on paper. His ideas sprout best when his hands build the shapes that comes in his mind using all kinds of material that is available in his workshop.

CREATING A SOFA

by red stitch x floris hovers

Red Stitch asked renowned designer Floris Hovers to create his interpretation of a sofa. His approach turned out to be by no means conventional. Unlike most designers Floris doesn’t start with sketches on paper. His ideas sprout best when his hands build the shapes that comes in his mind using all kinds of material that is available in his workshop.

The great thing about Floris' approach is that you can actually hold the design in your hands and look at it from every possible angle.

The great thing about Floris' approach is that you can actually hold the design in your hands and look at it from every possible angle.

FLOAT sofa | design by Floris Hovers
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FLOAT sofa | design by Floris Hovers
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FLOAT single seater | design by Floris Hovers
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FLOAT foot stool | design by Floris Hovers
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The making of

Floris noticed that most sofas are created from a traditional perspective, i.e. fully covering a metal or wooden frame with upholstery fabric.

Releasing this classic idea opened up a new world of creative options. The frame becomes an esthetic element of the design. By using colorization the frame can bring exiting contrast to the upholstery or smooth ton sur ton gradients.

Floris tried different ways to add softness and comfort by stitching cleaning cloth and make filling of cotton wool to complete his miniature prototype.

The making of

Floris noticed that most sofas are created from a traditional perspective, i.e. fully covering a metal or wooden frame with upholstery fabric.

Releasing this classic idea opened up a new world of creative options. The frame becomes an esthetic element of the design. By using colorization the frame can bring exiting contrast to the upholstery or smooth ton sur ton gradients.

Floris tried different ways to add softness and comfort by stitching cleaning cloth and make filling of cotton wool to complete his miniature prototype.

Colorful fabrics

Color is at least as important as form. According to Floris they go hand in hand. It's the composition that makes a great design.

For the Float collection Floris selected the color palette that Arne Jacobson used when designing the Royal SAS Hotel in Copenhagen. The iconic green and blue tones are soft and timeless like nature. The upholstery fabric is made from 100% pure new wool by Danish Art Weaving from the north of Denmark.
Ugly colors don't exist. It is all about composition. Just like music. A color really starts to blossom in relation to another color.
"Ugly colors don't exist. It is all about composition. Just like music. A color really starts to blossom in relation to another color."
Color is at least as important as form. According to Floris they go hand in hand. It's the composition that makes a great design. For the Float collection Floris selected the color palette that Arne Jacobson used when designing the Royal SAS Hotel in Copenhagen. The iconic green and blue tones are soft and timeless like nature. The upholstery fabric is made from 100% pure new wool by Danish Art Weaving from the north of Denmark.
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"Ugly colors don't exist. It is all about composition. Just like music. A color really starts to blossom in relation to another color."

Color is at least as important as form. According to Floris they go hand in hand. It's the composition that makes a great design. For the Float collection Floris selected the color palette that Arne Jacobson used when designing the Royal SAS Hotel in Copenhagen. The iconic green and blue tones are soft and timeless like nature. The upholstery fabric is made from 100% pure new wool by Danish Art Weaving from the north of Denmark.

Easy slide on/off cushions

Easy slide on/off cushions

Discovering new worlds

Floris never looks for unknown places that are beyond his reach. His designs uncover a kind of logic that is equally as self-evident as exquisite.

Unlike most people he never lost the connection with the level of experience when he was a child. That is why Floris' creations are so appealing. 

It brings us back to a world that we once new but we kind of forgot. Floris has the unique ability to have stretched his childhood spirit until today.

Discovering new worlds

Floris never looks for unknown places that are beyond his reach. His designs uncover a kind of logic that is equally as self-evident as exquisite.

Unlike most people he never lost the connection with the level of experience when he was a child. That is why Floris' creations are so appealing. 

It brings us back to a world that we once new but we kind of forgot. Floris has the unique ability to have stretched his childhood spirit until today.

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Sustainability

A purchase is only one mouseclick away. We believe that decreasing ecologic footprint will be achieved most effectively by slowing down our consumption rate. Buying sustainable products with a long lifespan, both quality and design-wise will slowdown the consumption cycle. In other words: buy less and better.

In order to compensate our footprint we support Trees For All. For every Float sofa sold we plant a couple of trees.

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